Fall 2009 is quickly approaching and that means the opening of the new W Boston Hotel & Residences is just around the corner.
As an already well-recognized worldwide brand promoting that ultra-chic rockstar image, W Hotels & HBO have most recently partnered for an innovative promotion for HBO’s hit tv show “Entourage”.
The W Hotels & HBO collaboration will be a national campaign that will run from July 27th thru September 27th. The flagship of this promotion is the all-new, luxuriously appointed three-story “Entourage Bungalow” at the newest addition to the W Hotel chain…W South Beach, which opened July 2nd. This “Entourage Bungalow” comes equipped with a personal driver, afternoon yacht excursion, poolside cabana and jet skies, and dinner for four at Solea, the W South Beach high-end restaurant.
This type of “Entourage” branding will extend to the rest of the W Hotels across the country. Included with this promotion will be invitations to book an “Entourage Package” which boasts a luxury suite, free bottle of champagne, and the DVD set of the most recent “Entourage” season.
Although the W Boston Hotel & Residences will not be open in time for the Entourage promotion, the opening is just around the corner this Fall 2009 and I’m sure there will be a lot more fun in store. I’m keeping my fingers crossed that it will still involved Adrian Grenier.
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